Grey BMW X4 M40i under the Three Sisters on a bright summer day
7:40 AM

Hers · Daylight

Daylight

Windows down. Hair up.

Shop Daylight
The same X4 at night, tail lights glowing in front of a graffiti mural
11:52 PM

His · After Dark

After Dark

Lights on. Phone off.

Shop After Dark

Same car. Two moods.

Daylight for her · After Dark for him

After Dark · light signatures

Tail lights. Angel eyes. Halos.

Shot in our own garage lot after midnight. Every night hoodie is named after one.

Shop After Dark
Tail lights. Spray paint.
X4 M40iTail lights. Spray paint.
Blue car. Bluer eyes.
Charger GTBlue car. Bluer eyes.
Angel eyes. Devil's hours.
M550iAngel eyes. Devil's hours.
Full-width glow.
Charger GTFull-width glow.
Best angle is leaving.
M550iBest angle is leaving.
City behind. Halo ahead.
Charger GTCity behind. Halo ahead.
Space grey sedan parked in a pine forest near Jasper

Why nine

Started on the nine nights.

Bay9 was started in Calgary during Navratri, the festival of nine nights that ends in a win. Nine became our number, and the ninth bay became the spot where the good car lives.

We make a small run of clothes for people who keep their cars like this: garage heated, hand washed, driven on purpose. Then we build the tech that goes in them.

Bay9 Garage Labs Co. · Calgary, Alberta

Meet Bay & Nine

Day / Night

Same cars. Two moods.

@bay9garagelabs
M550i · morning
M550i · morning
M550i · 2 AM
M550i · 2 AM
X4 M40i · Canmore
X4 M40i · Canmore
X4 M40i · mural night
X4 M40i · mural night
Charger · golden hour
Charger · golden hour
Smoke-ya, 15 designs in three colourways

Velvet Smoke Edition · 150 each

Girlfriends can own the build too.

Fifteen designs, one per car tribe, each a polite warning to anyone looking at a car guy's girl. Every design is capped at 150 pieces and never restocked.

Join the Smoke-ya list

The label

Made like the car is kept.

01

Made to order

Every piece is printed after you order it. Nothing sits in a warehouse.

02

Small runs

Drops are limited. Smoke-ya designs stop at 150 pieces each and never come back.

03

Made for two

BAY and NINE are designed as a pair: wear them together or hand one over.

04

Designed in Calgary

Started in a heated garage in Alberta. Shipped across Canada.

The Lab · 2027

Clothes first. Then the tech.

The label pays for the lab. Here is what is on the bench.

On the bench

Open Gauge

Turn an old phone or tablet into a live gauge cluster over Bluetooth. Read-only, always.

On the bench

Mod Finder

Find parts and wheels that fit your car and your budget, with an Alberta legality check.

Pre-order list

Velvet gifts

Starlight headliner, wing light and glow charms: gifts for the one who rides shotgun.

One email when something ships. Unsubscribe any time. Car tech is read-only: we never write to your car's computer.